DESIGNERS FASHION SHOPPING

Meet Stacy Igel Of New York City’s Favorite Lounge Wear Line Boy Meets Girl USA

August 19, 2013
Looking for a hot new clothing line loaded with chic, hip (and affordable!) finds? If so, you’ll love Boy Meets Girl USA clothing designed by Stacy Igel! “Boy Meets Girl® is edgy yet wearable, fun and flirty yet casually classic,” said Stacy who lists Coco Chanel, Elie Tahari, Ralph Lauren and Alexander McQueen (among others) as her favorite designers. Boy Meets Girl clothing is funky and fashion forward and great for informal events (think movies with your friends or hip as can be weekend wear). All the clothing from Boy Meets Girl is sold exclusively online at Lockerz.com and includes tops, dresses, hoodies, jumpers, pants, skirts, intimates, sleepwear, jewelry and accessories. Bottom line? These clothing pieces “appeal to a confident, playful kind of girl” AKA YOU!

Boy Meets Girl clothing is the perfect addition to any girl’s wardrobe! After all, when celebrities like Eva Mendes, Rachel Bilson, Taylor Momsen, Anne Hathaway, Nina Dobrev, Rosario Dawson and Kristen Bell are obsessing over this hot clothing line it is pretty clear that you should be too. Not sure which Boy Meets Girl product to beef up on? Stacy recommends the line’s Forever Young & Live Free Americana tops, faux leather jackets, sweaters, french terry sweatshirts & tops, side panel color blocking leggings and Boy Meets Girl x Jean & Merce Accessories designed by Stacy Igel. To make this Boy Meets Girl shopping spree a little easier on your budget, CK teamed up with Boy Meets Girl to give our readers an amazing discount code (more information to follow after NYFW).
Since age 4 Stacy Igel has been a fashion lover. “I dressed my pre–K classmates and staged fashion shows from my school cafeteria,” the designer said. Becoming the super successful entrepreneur she is today wouldn’t have been possible without two key pieces of advice given to her by her mom and dad. What are these golden words of wisdom that drove Stacy to succeed in one of the most competitive industries in the world? “Keep moving” and “Never compare yourself to anyone else always stay true to who you are and that will make a statement forever.” Stacy definitely took this advice to heart, but she’s also all about sharing her tips and tricks of the trade with young, up-and-coming designers! Read below for Stacy’s no-fail secrets to making it big as a fashion designer:

# 1. Be prepared to work like you’ve never worked before.    
#2. Being a talented designer is not enough. You need to learn how to be an effective marketer, networker, salesperson, service provider, writer, stylist, merchandiser and psychiatrist too.
#3. Work with multiple vendors and never stop sourcing potential new ones.  It gives you leverage and protects you from catastrophes.  
#4. Last, but not least… BELIEVE! (While you may not always be the most creative, charming or brilliant person in the room, you can be the hardest working and most dedicated — that is something that is totally within your own control.  By working hard, my bosses took notice at my earlier jobs and my employees take notice now.  Its leadership by example and I think it fosters loyalty and camaraderie.)

It’s plain to see that Stacy Igel is an amazing designer and her clothing line Boy Meets girl is absolutely fantastic! Stacy is an incredibly talented and hardworking fashion designer and her pieces are definitely wardrobe essentials. Her clothing is blowing up FAST and everyone wants a piece of the action, but she promises that even bigger things are in the works. Stay tuned, because Stacy is hoping for Boy Meets Girl “[t]o be the next biggest fashion empire.” She is also keen to “continue to grow the brand with the vision [she has] set forth.” Everyone eagerly awaits the next chapter of Boy Meets Girl USA!

Want to learn more about Stacy Igel? Keep reading for her  interview below…

What is the best part of designing for Boy Meets Girl USA?
Hard question every element of the process is the best. 

What is the best part of designing clothing?
I would say best and most challenging is getting the FIT PERFECT.

How did you decide on the name “Boy Meets Girl”?
“The first time I met my husband’s parents was for dinner at their apartment.  While they were giving me the tour, I noticed a picture frame containing silhouettes of their three children from when they were younger.  My parents had a similar picture of my sister and I from when we were about the same age.  I thought about us and how we still both had these young, playful, carefree versions of ourselves inside of us and I knew right then and there my brand would be called Boy Meets Girl® and that I’d use our silhouettes for the logo.  The logo driven product came first and we have been growing the collection organically from there.”

How would you categorize your personal style?
I like to think its eclectic, edgy, and demure all rolled into one neat little package.

What celebrities do you see wearing Boy Meets Girl USA clothing?
I would love to work with Kate Moss and Chloe Sevigny and see them wearing my clothing. Some of the Celebrites who have worn Boy Meets Girl are: Eva Mendes, Rachel Bilson, Taylor Momsen, Anne Hathaway, Nina Dobrev, Rosario Dawson and Kristen Bell.

Being an entrepreneur isn’t always easy! Tell us about the highs and lows of building your own success and making your own dreams come true!
Building a business from scratch is the biggest struggle. You have to put all the pieces of the puzzle together. Being under financed in the beginning was hard because I was unable to grow and hire as quickly as I would have loved too against other brands who had major money and capital behind them. I took on every task as I had to be amazing at it all so I could train my team as I grew. Design time became 10% of my day and business became 90%. I struggled growing my collection season after season because I had to deal with all the components that make for a successful brand ie; sales, production, managing etc. My Husband (Dj Blue Steel), my family and my best friends encouraged me to stay the course. In my darkest moments I would see the light at the end of the tunnel and so I would keep moving. I remember in ‘05 I pulled a bunch of all nighters at the office. And each time I did that the next day without my knowledge I would be featured in The New York Times or the Wall Street Journal and/or someone would spot a celebrity wearing my clothes on a tv show. So I said to myself I can keep doing this. I will never trade my experience in this path for anything. Yes it would have been nice to have had backers at the time when I launched in every major department store across the country but I have a the skills now to do it all and that is what I am doing now. Building the next biggest brand for history to learn about!

What is your mantra when it comes to design, fashion, entrepreneurship and Boy Meets Girl USA?
Think. Say. Do.

You can purchase any Boy Meets Girl personalized hoodie and receive a 10% off discount with the code “bmgannie” Happy shopping!

Please Note: This post has been re-blogged from www.cocokouture.com

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